Course Outline








IT ENTREPRENEURSHIP
SCM 4223 / UCD3763 / SCD4763 / UCSD 2762
Session 2015
Section 01: Pulau Pinang

Lecturer: Mr Nor Hashim Bin Abu Samah


16 February - 22 February
Todays's Topic
1. Course Outline / Planner
2. Course Introduction
3. Preparation to be an Entrepreneur
4. New Venture Team
5. How to choose a Good Company Name

Activity
1. Self Introduction
2. Company Formation


Task/Assignment
1. Company Registration
2. Company Profile
3. Draft Design of a Business Card
4. Company Mini-Portal using Blogspot.com

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2 March - 8 March
Today's Topic
1. Intro to Entrepreneurship
2. Brain Profiling

Tasks
1. Group discussion: Choosing a Company Name
2. Group discussion: Drafting a Business Card
3. Company's Mini Portal creation

Activities
1. Entrepreneur's Profiling

Assignment
Asgn4. Entrpeneurs Profile by their Popular Product invention.
Asgn5. Malaysia's 20 Richest People for the year 2013.
Asgn6. Profile (10 Articles) of Successful Entrepreneurs by Business Areas
(Food, ICT, Agriculture, Clothing & Fashion, Decor, Transport, Services, etc.)

Note: Your findings should be organized as in the Template provided below. Upload your work to your Company's Portal.

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16 March - 22 March
Today's Topic
1. Name Card Design Revisited
2. Creativity in Entrepreneurship
3. Innovation in Technopreneurship

Tasks
1. For the topic on Creativity, each one is required to bring ONE example of creative product / thing. We will use it for discussion purposes. Anything will do, as long as it is no hassle to carry. Bawa, jangan tak bawa !
Try to answer:Why do you think that the product is creative and in what way it is creative ?

Activities
1. Business Card Exchange
2. Product Ideas in Diff Context

Assignments
Asgn7. Search and gather 10 Creative Products (new, attractive and useful). Provide info such as Product Picture, Product Name & Brief Description / its uses --- Group Work.

Asgn8. Search and gather 10 Innovative Products (already in Market & have significant impact/improvements/performance). Provide info such as Product Picture, Name & Brief Description / its uses, Manufacturer/Supplier/Organization that owns/uses it. --- Group Work.

Asgn9. Search and gather 10 RnD Products (not yet in the market). Provide info such as Product Picture, Name & Brief Description /its uses, the Researcher/Developer/Manufacturer of the product --- Group Work.

Note: Your findings should be organized as in the Template provided below. Upload your work to your Company's Portal.

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Mid-Term Challenge

Business Idea Competition - see attachment below

Assignments (for SCSD3761 only)
1. From Zero to Hero
2. Products ShowCase
---- see attachment below ---
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approve


Today's Topic
1. Business Idea Generation & Opportunity Recognition
- MiniCase Studies: Klymit & Kathryn Kerrigan
2. Blue Ocean Strategy
3. Feasibility Analysis

Tasks
1. Read the Two Case Studies above, Print and bring to class.

Activities
1. Case Studies: Klymit & Kathryn Kerrigan

MidTerm Challenge
Business Idea Competition

Assignments (for SCSD3761 only)
1. From Zero to Hero
2. Products ShowCase
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approve



27 April - 3 May
Today's Topic
1. Business Plan
2. Business Model
3. Entrepreneurial Strategy
4. Entrepreneurial Funding
5. Entrepreneurial Marketing
Tasks
1. Read the Two Case Studies above, Print and bring to class.

Assignments
Assgn 10. Individual Work: Search for an outstanding Business Plan of a business of your choice (such as cybercafe, restaurant, mini-mart, petrol kiosk or other businesses). Make sure it contains most/all the elements of a winning Business Plan. Copy and upload it to your Group's Portal.

Assgn 11.Group Work: Brainstorm & Develop a Business Model for a small business of your choice( eg. burger stall, 7-Eleven, Petronas Petrol Station, grocery shop, restaurant mamak, h/p shop, warong mak jah etc...).
Make sure you fulfill/answer all elements that should contain in a Good Business Model(refer to the Business Model Slides).

Assign12. Group Work: Each group is required to gather detailed information about funding by an agency of your choice. Organize your findings in your portal. Examples of funding agencies include: MDeC, Craddle, SME Corp, MAVCap, MTDC, PNS, Amanah Ikhtiar, PUNB, TEKUN, Commercial Banks, MIDA, Mosti, MATRADE, SME Bank, Agro Bank, Bank Rakyat, Bank Pembangunan, EXIM Bank, Mdf, Equinas, Khazanah, TERAJU & others.

(Use the template below to organize your findings.)

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approve
  • http://elearnspace.utm.my/14152/theme/utmspace/pix/f/docx.gifContoh Kandungan Maklumat Pembiayaan file


  • http://elearnspace.utm.my/14152/theme/utmspace/pix/f/docx.gifContoh / Templat Pembiayaan

4 May - 10 May

REMINDER !!

MidTerm Challenge
Business Idea Competition

Assignments (for SCSD3761 only)
1. From 'Zero to Hero'
2. Products ShowCase

Refer to the attachments posted earlier on the 13 April 2015

surprise

11 May - 17 May

BUSINESS IDEA 2015 Challenge

Congratulations to All the Winners and Finalist of BIC '14. Hope you all have learned the basics of being an entrepreneur and enjoyed from this activity as much as I did. May Allah gives you all the courage, guidance and insight to start your own enterprise. Ameeeeen .....

As a final note, do not forget to upload your Business Idea and its description as outlined in the Evaluation Criteria to your groups' blog/portal for grading purposes by 17 Mei 2015.
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EVALUATION CRITERIA
Business Idea,
Product Design,
Poster (A2 Size)
i. Clear Identification of PROBLEM / NEEDS & OPPORTUNITY.
(15%)
ii. Product NAME & Product DIAGRAM with LABELS.
iii. Attractive Poster
(10%)
The Solution:
Product / Service Description
i. Possesses potential to deliver strong CUSTOMER VALUE Propositions:
- Benefits & Advantages (15%)
ii. Product Idea is CREATIVE & INNOVATIVE - (Blue Ocean).
- Display uniqueness / novelty of technology usage proposition.
(10%)
Market Potential & Strategies
i. Clear TARGET MARKET (5%)
ii. Possesses MARKET POTENTIAL. (5%)
iii. Market PLAN & PROMOTION strategies. (5%)
Commercial Feasibility & Viability
i. Potential to GO-TO-MARKET to secure Investment.
(15%)
Business Model
i. Sound BUSINESS MODEL (10%)
Overall Presentation
i. Presentation: EFFECTIVE PRESENTATION & PROPER DRESSING ATTIRE. (5%)
ii. Demonstrates TEAMWORK & ability to articulate overall
VALUE PROPOSITION & KEY POINTS. (5%)


May Allah bless you all in your Entrepreneurial Journey.

Good Luck !!!

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